Undeniable Proof That You Need A Business Website

November 6, 2015

Everyone goes on about business websites. Anyone with a business is told that they need to have a website, but why? Well, in this piece I’m going to prove once and for all why your business needs a website:

Increases Customer Base

The main reason your business needs a website is because it can get you more customers. You can market your website online and get people to visit it. Once you’ve got them clicking on your site, it’s just a matter of time before a few of them become customers. But, more importantly, you’re opening your business to a mass market. Instead of focussing on a local audience, you could get customers from all over the world. You’re able to promote your products in a whole new way. If you don’t have a website, you’re not able to tap into this massive market. You could end up losing out on customers and money!

Looks Professional

Having a well-designed website makes your business look professional. If you’re trying to make it in the business world, you can bet your bottom dollar you’ll need a website. No consumer will use a business that doesn’t have a website. It looks amateurish. No one wants to throw their money at a business that doesn’t take the time to design a website. You have to make sure you’ve got a website and that it looks fantastic. Professional web development is the key to getting a good looking site. So, bear that in mind if you want to improve the way your website looks.

Can Save Money

A website is like a permanent advert for your business on the internet. It will always be there, ready for when people search for it. The great thing is, they cost very little money to create. If you’re a tech whizz and can do it yourself, that’s awesome. You’ll end up spending no money on something that’s very important to your business. But, even if you have to pay someone to do it, it won’t cost that much. It will still be cheaper that paying to have your company advertised in the business listings of a paper. And, like I said, your website stays where it is forever.

Can Make Money

A website doesn’t just save money; it can make money too. Naturally, you can sell things on your website and make money; that’s simple. But, you can also tap into various advertising platforms to generate cash. You can put ad space on your site and get paid to display people’s adverts. Another cheeky way to make money is by having a blog on your site. Other companies could pay you to write about their products in your blog. Having a website is a really handy way for your business to get some extra cash for minimal effort.
As you can see, there are some pretty solid points here! If you don’t have a business website, you’re going to be missing out on all of these things. Creating a website isn’t difficult, and it doesn’t take much time. There’s no reason your business shouldn’t have one!

Mark Asquith

That British podcast guy, Mark is co-founder of Captivate.fm, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

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