THE PODCAST ACCELERATOR

Say what, Mark? Your video setup for podcasting?! As more podcasters look to extend their reach, I want to spend a little time today discussing my video setup so that you have a head start if YOU want to start introducing video to your podcast's marketing mix.

We all need help from time to time and when it comes to podcasting, there're fewer people better to help you than your podcast hosting company's team of podcasting and tech geeks. But, you need to help us to help you, here's how you can do that.

Ok, let's address it. I've had a fair few emails this week asking me whether or not people should change how they podcast during this unprecedented time in our history. I've given it some thought and hope this helps.

What is bounce rate? Why is it important to a podcaster and how the heck can we make ours as low as possible? Heck, WHY is “low” good when it comes to bounce rate?! Let's go…

How long does it take to prep for a high-quality podcast episode and how do you start that process? Well, the answer is that it's different for us all, but here are some pointers to help you plan the best episodes, every single time.

What is a personal brand and why should podcasters care? I have one, Kieran has one and YOU as a podcaster have one whether you like it or not and that is why I recommend binging on Chris Ducker's Youpreneur FM podcast – learn why you need to nurture your personal brand as a podcaster!

Much of the time I teach you with The Podcast Accelerator specific tactics, thought exercises and strategies to help you with your podcast. But there's one person that also helps you to think differently as a podcaster, Mr. @EvoTerra, and that's why today I recommend that you binge his show, Podcast Pontifications.

We're all consuming a little more content this last few weeks and so this week, I've decided to recommend some bingeworthy shows that will complement your podcasting education. First up, it's Amy Woods and the Content10x podcast! Check Amy out at content10x.com.

A friend of mine, Cat, who is a long-time listener to the show emailed me after episode 127 where I discuss how to find the right marketing partner. Cat asked me how to find a quality SEO partner now that she's found a marketing partner. So, Cat, here's my take!

SEO, or search engine optimization, is one of the core components of generating organic traffic on the web. As a former digital agency owner, I often get asked about why SEO is important for podcasters but first, what the heck is it?!