THE PODCAST ACCELERATOR

TRAILER (1:17):

Helping Busy Podcasters to Grow Their Audience in Specific, Actionable Ways

Monday, 9am UK

Long-form podcasting education

Friday, 9am UK

Podcaster audience questions

Welcome to The Podcast Accelerator, the show that helps busy podcasters to grow their audience in specific, actionable ways.

This short-form show typically runs for between 7 and 15 minutes and releases every Monday and Friday. Usually a solo show, every now and then, I’ll feature expert podcast industry guests and release bonus episodes as the podcast industry continues to grow and develop.

I can’t wait for you to join me on the Podcast Accelerator, remember to tell your podcasting friends that the show is available to listen to for free in any app that supports podcasts, now go dive into the episodes and keep on captivating!

Latest episode

THE PODCAST ACCELERATOR
PAST EPISODE LIBRARY

Some Honest Podcast Cover Art Advice

Podcast cover art is easy, right? Hmmmm not quite! There are plenty of things to consider when putting your rebranded podcast cover art together, including brand continuity across potential networks and the “clickability” of your show based on how it LOOKS!

What are Podcast “Notables”?

What the heck is a podcast “notable”?! This is a term that I use to reference certain things that people recognise about your podcast instantly, e.g. for me, my theme music – for you it may be a segment or a tagline – when rebranding your show, it's important to understand when and what to maintain when considering these notables, as they're the beats that allow people to instantly become familiar with you again.

Has Google Just Changed Podcast SEO Forever?

A few days ago, Google made good on its promise and the promise of its product lead, Zack Reneau-Wedeen, to roll out podcast results and inline players within search engine results pages.

Coupled with the backend transcription that Google uses to ascertain what exactly you're talking about in your episodes, there's a strong chance that we'll start to see YouTube like “sectional” search results, people listening to parts of an episode or single episodes without subscribing and thinking bigger picture, there's a real chance that podcast SEO will become even more strategic as we potentially begin to optimise what we say to hit keyword results.

Of course, that comes with positives and potential negatives, if the “old, wild west” style days of SEO rear their head again.

They Come for the Content But Stay For You

So many podcasters forget that the reason so many listeners love their show is because of THEM, the host! When you're rebranding your podcast it's easy to go OTT with formats, but I want to remind you today that you're the reason that people tune in – remember that, ok? So, let's dig into segments and show formats…

Podcast Rebrand Goal Setting

Shooting from the hip when you start your podcast can be forgiven, I did it! But when you create your second or third shows, or decide to rebrand your current show you can't simply record and forget – today, let's talk about some goal setting options for your podcast rebrand.

3 Questions to Ask Your Listeners Before Rebranding Your Podcast

I've said this before many times, your podcast doesn't just belong to YOU. Rather, your listeners are your biggest stakeholders and honestly, I believe that they should have a say in this – so let's ask them these three questions.

3 Questions to Ask Yourself Before Rebranding Your Podcast

Like most things, rebranding a podcast sounds easy but once you get started, you realise how much work there actually is to do in order to do it properly. Let's dig into three questions that will help you to decide whether this is the right move for you and your show or not.

What Does it Mean to “Rebrand” Your Podcast?

Rebranding a podcast isn't as simple as changing a logo and updating your cover art. We live in the audio world and as such, our whole brand is based upon what people hear – so what does it really mean to rebrand your podcast?

How To Successfully Rebrand Your Podcast

Podcasting is ever evolving and as a podcaster, it's our duty to push the limits of the medium to bring the very best content to our audience. But to do that, we must iterate and change. How do we do that safely and effectively? That's what I'm going to be digging into this month on The Podcast Accelerator.

Why Should You Listen & Who The Heck Am I?!

Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.

9 Unconventional Ways to Grow Your Podcast

Grow Your Podcast Today!

I'm not a podcast guru. I just try things and I'm fortunate enough to work with thousands of podcasters at Rebel Base Media who also try things. These are the things that we have found work.

Subscribe now to the Podcast Accelerator for free in any podcast app and on any device.

The thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news. This short-form show typically runs for between 7 and 15 minutes and releases every Monday, Wednesday and Friday. Usually a solo show, every now and then, the show features expert podcast industry guests and release bonus episodes as the podcast industry continues to grow and develop.