The Case For A Business Dashboard

June 23, 2021

An online business dashboard gives you the ability to collect all of your data in one place. This data can then be measured against pre-set KPIs to ensure your business is performing to the required level. This can have a dramatic impact on business performance. Read on to discover more about the case for a high-quality business dashboard. 

There is only one place to begin, and this is with the fact that you will get more value from your data with a dashboard. It doesn’t matter what type of business you run; data is going to be one of your most valuable assets. However, it can be difficult to put this data to work effectively. This is where a KPI dashboard shows its worth. Everyone on your team will be able to assess key data and compare it with your KPIs to ensure they are all working towards running a better company. 

In addition to this, you can consolidate and automate numerous data points. Read more here about managing data in the right way. Dashboards provide a single reporting interface by gathering data from multiple systems and putting it in one place. This improves efficiency considerably, as it reduces the amount of time spent putting together reports, using various analytics platforms, and sharing information with everyone at your company. Finally, departmental alignment is another reason to consider a dashboard. Dashboards supply an objective view of current performance, which serves as a common ground for further dialogue for inter-departmental activities. 

What Are Key Performance Indicators?

An increasing number of businesses are investing in KPI reporting software so that they can get the full picture regarding the performance of their business and how they can improve. But, what exactly are Key Performance Indicators (KPI) and why do you need to be concerned with them? Read on to discover more.

Key Performance Indicators, also known as Key Success Indicators and often abbreviated to KPIs, give you the ability to better define and measure your progress towards your business objectives. You need to have a thorough understanding of your company’s mission and goals. KPIs are the measurements you will use to determine whether you are being successful in reaching these objectives. A KPI dashboard gives you an effective method of using these measurements to see how you are performing, as your data will be assessed against the KPIs you have input to give a true reflection of your progress in reaching your targets. Your KPIs will differ from other organisations and this is because they are designed to reflect your specific goals. 

Choosing the right measures can be difficult, yet it is critical to the success of using KPIs. Don’t make the mistake of choosing too many indicators, and also make sure the ones you do select are workable, simple, and firmly in place. If you choose wisely, your KPIs can help you to identify trends, boost employee productivity, and, ultimately, increase the amount of profit you make. 

Mark Asquith

That British podcast guy, Mark is co-founder of, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

Learn podcasting
in your own time

Listen to the
free podcast

The free, thrice-weekly show that brings you podcast education, industry insights & straight-talking reactions to podcasting news. This short-form show typically runs for between 7 and 15 minutes and releases every Monday, Wednesday and Friday. Usually a solo show, every now and then, the show features expert podcast industry guests and release bonus episodes as the podcast industry continues to grow and develop.