Launching Your Own Company? Use These Tips To Get Started

March 16, 2021

So, you’ve decided to launch your own company.

This is the first step towards your success – and is often the hardest to make. After all, it can take a lot of courage to leave a full-time position with a guaranteed income to pursue your own business.

Unfortunately, the hard work does not end here. Running a company is no easy feat – and requires a lot of skill, patience and focus in order to take an idea from your brain and turn it into something tangible (and profitable). However, this does not mean that this is impossible – you just need to be willing to work for it. 

With that in mind, here are some tips you can use to take to get started with your business. 

  • Put together a stellar business plan. Don’t just write a few words down and try to wing it – as this is simply not the way to move forward if you wish to achieve. 
  • Ensure that your workplace is equipped to meet your needs and provide you with the resources you need to get the job done. For example, if you have purchased a factory space – you may need to set up a water bore or similar facility on-site – using equipment such as water bore drillers. Though it can be expensive to purchase loads of equipment at once, it is often a necessary purchase if you wish to succeed. 
  • In order for your company to work, you need far more than one great idea. You also need to have an understanding of how the world of business works. This doesn’t necessarily mean you need to take on a full business degree – but a little studying, such as a short online course, wouldn’t hurt. 
  • Focus on your branding. The way in which you present yourself is just as important as the way in which you present your company – especially if you want people to start taking notice of you. 
  • Although you may be dreaming of overnight success, it is also important that you understand the importance of patience. Things will happen when the timing is right – which isn’t always right away. 
  • Begin to build up an online presence. This improves the credibility of your company and can help you connect to a global audience. Start with a company website before expanding into the world of social media. 
  • Though you may wish to be entirely self-funding, sometimes you’ll require a little extra support in order to hit the ground running. In this case, look into all of your options and ensure that you can fund your business without taking out a bank loan.  
  • Set yourself realistic goals and ensure that you work hard in order to meet them. While you may miss the mark here and there, holding yourself accountable is a great way to ensure that you get things done.

Mark Asquith

That British podcast guy, Mark is co-founder of, the world's only growth-oriented podcast host. A Harvard, TEDx, Podcast Movement and Podfest speaker (amongst many more!), he's a wildly approachable Brit and Star Wars/DC Comics geek.

Learn podcasting
in your own time

Listen to the
free podcast

The free, thrice-weekly show that brings you podcast education, industry insights & straight-talking reactions to podcasting news. This short-form show typically runs for between 7 and 15 minutes and releases every Monday, Wednesday and Friday. Usually a solo show, every now and then, the show features expert podcast industry guests and release bonus episodes as the podcast industry continues to grow and develop.